Amazon.com has changed their user interface to a new, blue, bubbly looking thing:

They’ve also added an A9 searchbar to the right side:

Rolling over the product tab pops up a large list of all their categories:

And, the coolest feature, in my opinion, is inserting the current category into the toolbar:

Here’s what some others are saying:

• FrogBlog wonders, why?
• Searchview likes it