Firefox Ad: Today In NY Times
I saw the following two page ad in the New York Times today. It was black and white. The left is a massive ASCII art representation of the Firefox logo, written with the names of all the campaign donors. The right page features a huge Firefox logo by itself, with user reviews and text at the bottom. Altogether, the ad looks roughly like:
This is really great ad, for a really great product. I just wish IE would get its act together and release a new version with this much user support and hype. All of those people gave $20+ donations. Could Microsoft inspire such loyalty? I also have to voice one complaint about the text-setting. Some of the names are distractingly underlined, and I don’t know what for. It’s either to highlight extreme donors, or to help with print offsets–someone tell me which!
You can get a high resolution pdf from the Mozilla Foundation for closer scrutiny, too!
Update: The Mozilla Foundation has a press release, and a poster you can pre-order.
This entry was posted on Thursday, December 16th, 2004 at 5:46 pm and is tagged with campaign donors, art representation, ascii art, resolution pdf, ny times, new york times, offsets, scrutiny, high resolution, hype, loyalty, press release, donations, microsoft. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback.

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