Tiffany and Co wants me to tell them which country I’m from:
UPS who can get items to my door overnight can’t figure it out:
Wikipedia doesn’t know what country I am from and what language should be used there.
Fedex also likes to waste time, and look ugly doing it.
Siemens is a tech leader, but not a global usability leader.
As you can see, big international companies with web presence divided by geographic location seem to prefer these “choose a country” drop down lists over automatically detecting the user’s country from their IP address (IBM and GE are two good examples that do it right). Therefore, I call for an immediate ban of such lists. Any company with a select your country drop down list is a company that doesn’t understand the web and IT. Something that can be trivially automated to remove a step in the user’s workflow should always be automated. For example, let me remodel Tiffany & Co’s website widget:
I’ve removed any options, allowed the user to change his country, and automatically detected it. A slight gradient improves text legibility. Every company should replace their country drop downs with little boxes like this. There is no excuse.
|This entry was posted on Sunday, March 19th, 2006 at 3:13 pm and is tagged with tiffany and co, tiffany co, little boxes, web presence, legibility, geographic location, drop down list, widget, widgets, gradient, fedex, wikipedia, ups, workflow, usability, excuse, siemens, ip address. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback.|